Saturday, September 10, 2011

Letter from McLuhan to Mr Wines (RAI Corporation) on the Challenges of Photography for Writers

Charles Baudelaire
Photography was a challenge to writers just before it came a pervasive environmental fact. The period just before photography is the period of symbolism, and symbolism is figure minus ground. When photography arrived to fill in the ground automatically for all figures, symbolism died. Photography was succeeded by the stream of consciousness and the inner trip, whether in Freduian dream analysis or TV programming. Photography is clearly left hemisphere and outer trip.

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